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  Marketing

No plan? Marketing needs a plan, a map, leading to the profitable sale of products or services.

Start down the runway to success with Steps in Preparing Your Marketing Plan (104-001) at $19.95 a cost effective fuel to drive the discovery of your place in the market and the resources need for your company to take off.

Market management is consistently evaluating and adjusting a marketing plan. Defining the Right Path for Your Company at ($89.95) is a set of analysis used to make course corrections to land your company exactly where the best profits are located.

Marketing is the strategy. Sales is the executions at $69.96 Creating Productive Sales Staff (302-001) is a manual on training for sales success.

Sales is a dynamic process, exploit it by providing your Sales Manager with the insight of How to Maximize Sales Force Potential (303-001) $89.95 an outlay recouped with the first application.

OR
Marketing Management - only $149.95

The success or failure of your business depends on the sales of your products or services. Sales & Marketing Management is about implementing your marketing strategy.

To do this you need first-class:
  • Analytical skills
  • Planning skills
  • Business management training
  • Time management skills
  • People management skills
  • Decision making skills
Do you know how to:
  • Analyze your business and the market it serves
  • Develop effective marketing strategies?
  • Train, motivate, and direct your sales staff?
Sales and Marketing Management is easy to understand and you will learn:
  • How to prepare a market analysis
  • Internal business analysis from a marketing perspective
  • How to decide what marketing strategy is right for your business
  • How to organize a media plan
  • How to choose a pricing philosophy and approach
  • How to adopting a pricing policy
  • How to analyze the effect of discounting prices
  • Effective store merchandising
  • How to apply good selling techniques
  • Telemarketing techniques
  • How to improve presentation skills
  • Preparing for a sales meeting
  • Sales territory management
  • How to write a target marketing plan
  • How to develop market an sales potential
  • Improving customer sales and staff potential
  • How to manage and direct the performance of your sales staff
  • How to analyze the sales force potential
  • How to build a committed and skilled sales team
  • How to become a better manager and adapt to the changing needs of your business
Click here for Sales & Marketing Plan Sampler
 
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